Readwrite for google4/17/2023 ![]() When you are looking for quality information about venture capital, it makes sense to ask Brad. For example, Brad Feld is an expert in Venture CapitalismĪnd Investment. Is that each of us is an expert in a particular area. Could that yield a search engine that compares to Technorati or Google’s own Blog Search? The answer is – very likely.Ĭonsider an example of a startup that is doing just that.Ĭolorado-based Lijit, allows people to search the web To Retrevo? Imagine keying every active blog on the Internet into a custom search engine (there is an API, so the processĭoes not need to be manual). What if the engine contained links to electronic sites, would it be close Google Custom Search Engine is a platform for building vertical search engines. Even our initial set of 20 high-quality sites returned good results for a lot of recent It does not need toīe a large number of sites, however. Sites that we add to this engine, the better it will perform. The key to good results is a good selection of sites. Still, the results returned by the specialized engine were more precise and targeted. Interestingly, when we added the word ‘ review‘ to the search, the results from Google were similar to the ones returned by our custom search engine. ![]() The matches there would lead to Wikipedia, the artist’s home page, andĪlbum links at various retail sites, all mixed with the review pages. If we were to search Google directly with exact same phrase, we would not The results from CSE only have links to the album review pages: We then searched for a recent album by Josh Ritter – “Historical Conquests of Josh Ritter.” We picked – music magazines and music review blogs. In a way, this is like teaching Google semantics, because the sites that we hand pickĬontain mostly content for music reviews. The process of creating an engine takes just a few minutes, and when you’re done you get a page that looks a lot like Google itself with just a search box.įor this example we created a search engine for music reviews by telling Google Custom Search to index only sites that feature music reviews. Interestingly, you can invite other people to collaborate with you onĬreating your search engine. You can make the search engine private or have it listed Is prompted to fill in the basic information about their search engine, a list of sites for the engine to index, and toĭefine look and feel of the search and results pages and configure other advanced options. The UI version is essentially a wizard where the user To a specific list of sites, in essence creating a vertical search engine, which we will discussĬustom engines can be created and managed using a simple visual interface or, for Another thing that you can do is to restrict the search Many sites, have done that, instead of building Creators of custom search engines can earn a cut of the ad revenue by linking their engine to an AdSense account.įor example, you can create a custom search engine that only Unless used for academic purposes, custom search engine results display contextual ads just like the regular search engine results do. The monetization strategy for Google is straightforward, and not surprisingly it is based on ads. The resulting engines can be searched via API or a search box that users can place on their By creatingĪ filter, CSE allows its users to restrict search results to particular sites that match This is a bit of a simplification, but a good way to initially wrap your heads around the concept. You can think of Google Custom Search as a filter over the main Google search engine.
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